Bath Care Range
Discover our complete bath care collection, featuring organic body wash, gentle lotion, and foaming cleanser. Each product is carefully formulated with natural ingredients to keep your baby's delicate skin soft, clean, and nourished.
Shop Bath Care Range
Cuddly Backpack for Little Explorers
Looking for a backpack that’s both practical and adorable? The Bear Plush Backpack is the perfect companion for your little one! Whether they’re heading to nursery, playdates, or an adventure at the park, this soft and lightweight backpack keeps their favourite toys and snacks close while adding a touch of fun to their day.
Order Bear BackpackOn-the-Go Changing Made Easy!
The Portable Baby Changing Pad is your all-in-one changing solution, providing quick, mess-free nappy changes anytime, anywhere. With multiple pockets for wipes, nappies, and other essentials, plus built-in stroller straps for easy access to wipes and more, this compact and lightweight pad ensures you're always prepared.
Order Changing Pad
Carry Your Baby Comfortably
Parenting is a full-time job, and sometimes, you just need an extra pair of hands! With the Ergonomic Baby Carrier, you can keep your little one close while staying hands-free, whether you’re tackling daily errands, going for a walk, or just enjoying some bonding time at home.
View NowNo More Back & Shoulder Strain
Carrying your baby shouldn’t mean aching shoulders and a sore back. Designed with an ergonomic hip seat, this carrier evenly distributes weight, reducing pressure on your spine while keeping your baby in a natural, healthy position.
View Now
9-in-1 Ergonomic Baby Carrier with Hip Seat - 0-36 Months
Description
👶 Ultimate Comfort & Versatility for You and Baby!
Designed for versatility and comfort, this Ergonomic Baby Carrier offers 9 carrying positions, making it the perfect companion from newborn to toddler (0-36 months, 9-20kg). The adjustable hip seat and shoulder straps provide optimal support, ensuring your baby stays comfortable while evenly distributing weight to reduce strain on parents.
⭐⭐⭐⭐⭐ "This carrier has been a lifesaver! My back doesn't hurt anymore and my baby loves being carried in different positions as she grows." - Emma, Mum of 2
🔄 9-in-1 Carrying Positions
- Newborn Positions - Safe, supportive carries for tiny babies
- Front-Facing Inward - Perfect for bonding and feeding
- Front-Facing Outward - Let baby explore the world
- Hip Carry - Comfortable side position for older babies
- Back Carry - Hands-free convenience for active parents
- Adapts to Growth - Positions evolve with your baby's development
🪑 Ergonomic Hip Seat Benefits
- Natural M-Shape Posture - Supports healthy hip development
- Even Weight Distribution - Reduces strain on back and shoulders
- Comfortable Seating - Baby sits naturally and securely
- Proper Spine Alignment - Promotes healthy development
- Reduced Parent Fatigue - Carry longer with less discomfort
📏 Perfect for Every Stage
- Age Range: 0-36 months (newborn to toddler)
- Weight Capacity: 9-20kg (grows with your child)
- Newborn Ready - Safe from birth with proper support
- Toddler Approved - Comfortable for active older children
- Long-Term Investment - Three years of use from one carrier
🌬️ Breathable & Comfortable Materials
- Cotton Construction - Soft and gentle against baby's skin
- 3D Mesh Panels - Enhanced airflow and comfort
- Breathable Design - Prevents overheating during use
- Durable Materials - Built to last through daily use
⚖️ Smart Weight Distribution & Adjustability
- Ergonomic Design - Supports natural parent posture
- Padded Shoulder Straps - Comfort for extended carrying
- Secure Velcro Waistband - Easy adjustment for perfect fit
- Fits All Parents - Accommodates different body types
- Back Pain Relief - Proper weight distribution prevents discomfort
👜 Convenient Features
- Side Pockets - Perfect for bottles, phone, or keys
- Machine-Washable Lining - Removable hip seat lining
- Easy Care - Simple maintenance for busy parents
- Quick Drying - Ready to use again quickly
🎨 Stylish Colour Options
- Grey - Classic and versatile neutral
- Blue - Cool and calming ocean tone
- Green - Fresh and natural forest shade
- Red - Bold and confident statement colour
- Pink - Soft and gentle blush tone
👨👩👧👦 Parent-Approved Benefits
- Hands-Free Parenting - Accomplish tasks while carrying baby
- Reduced Back Pain - Ergonomic design supports proper posture
- Increased Mobility - Navigate stairs, crowds, and tight spaces
- Calmer Baby - Close contact often soothes fussy babies
- Travel-Friendly - Compact and portable for holidays
❤️ Bonding & Development Benefits
- Close Contact - Promotes parent-baby bonding
- Secure Attachment - Baby feels safe and loved
- Sensory Development - Baby experiences world from parent's perspective
- Emotional Security - Constant comfort and reassurance
🎁 Perfect Gift For
- New parents - essential for hands-free parenting
- Baby showers - practical gift every parent needs
- Second babies - upgrade from basic carriers
- Active parents - perfect for on-the-go families
- Grandparents - comfortable carrying for older caregivers
Age Range: 0-36 months
Weight Capacity: 9-20kg
Material: Cotton with 3D mesh panels
🚚 Free UK Delivery
Order today and get free delivery straight to your door. Perfect for busy parents who need comfortable, versatile baby carrying solutions!
👶 Keep your little one safe, snug, and close while making daily parenting easier!
Let’s be honest, feeding a baby can get messy! But with the Silicone Baby Tableware Set, you can cut down on spills, keep food in place, and make mealtime a whole lot easier.
Shop NowThe divided suction plate sticks securely to surfaces, keeping meals right where they should be. Plus, the lid lets you store leftovers easily, because every bite counts!
Shop NowLet customers speak for us
Blog posts
How Often Should You Bathe a Baby? (UK Guide by Age)
Bath time can feel confusing for new parents.Should you bathe your baby every day? Once a week? Only when they’re messy? The truth is — babies don’t need daily baths in their first year. In fact, b...
How to Choose a Gentle Baby Body Wash (A UK Parent’s Guide)
Choosing a baby body wash can feel overwhelming. With so many products labelled “gentle”, “natural”, or “organic”, it’s hard to know what actually matters — especially when caring for delicate baby...
Complete Potty Training Essentials — 3-in-1 Potty & Training Pants Guide
Make potty training easier with the right tools. Discover how our 3-in-1 potty seat and reusable training pants work together to support your toddler's journey from nappies to independence.